Custom Order for Sydney Elizabeth – phase one

PRICING

$275 phase one – hand-lettered art and delivery of originals

$75 phase two – digitizing art and delivery of digital files

Extra rounds of revisions are available upon request

PURPOSE

Logo system for Sydney Elizabeth personal brand focused on fashion marketing, art direction, and strategy. Bring character through hand-

lettering to the simple web design via the logo.

MOOD

Intentional, editorial, luxe, and mature

Paired with Helvetica Neue across web, resume, and social

Structured monogram with shared strokes and high contrast

Explore vertical stacking, contained shape, negative space, interactive letters

Avoid loose script, flourish-heavy design

Reference brand guide, provided

DELIVERABLES – phase one

Monogram: SE

Full name lettering: Sydney Elizabeth

Three concept versions + one client-selected refinement of each

Final originals on translucent sheets, mailed via USPS Priority Mail

Shipping included

DELIVERABLES – phase two

Black and white digital files

Ink scans, AI, SVG, PDF, PNG, favicon

TURNAROUND

Final files delivered within four weeks from receipt of deposit

PAYMENT

Payment in full of phase one to begin work.

Payment in full of phase two to create digital files.